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6 Social Media and Photo Tips

Social media is an efficient way to boost awareness. And a simple photo can say more than a paragraph of text—helping you share information, highlight achievements and communicate what your club is passionate about.

Here are six tips for using social media and photography to show what your Builders Club is all about.

1. Stay connected. "Like" the official Builders Club page on Facebook and follow us on Twitter. Feel free to share any images or stories that you think your community would like to see.

2. Be responsible. Obtain a signed photo release form (found on page 59 in the advisor guide) and save it for every Builders Club member in your club. Be sure that you don’t post a picture of any member who does not have a photo release form on file.

3. Keep it real. Photos of real events and activities help convey your club's culture. Snap a photo of your Builders Club in action. Take photos that capture an emotion. Capture moments at charter ceremonies, member and officer installations, hands-on service projects, advocacy efforts and fundraising events.

4. Keep it in focus. Don't use blurry or small photos. Crisp photos look great on different types and sizes of devices and computers.

5. Keep it simple. When describing your photo, give readers all the information they need to understand your post. But be concise—include only important details like club name, school name, location and activity. Try to keep text to two or three sentences.

6. Be strategic. Use the @ tag to alert specific people that you're talking about them, giving them a heads-up, and are open to them responding. And always tag @BuildersClub so we can share your club's hard work!